DTLR - The Lifestyle

There’s a New Nike Air Max Penny 1 Colorway Coming Soon

2023-08-08T16:09:28-04:00

Penny Hardaway’s illustrious NBA career came to an end in 2007. Since his departure from the league, he’s used his vast knowledge of the game to mentor the younger generations of hoopers from his hometown of Memphis, Tennessee. In 2012, Hardaway began coaching Lester Middle School’s basketball team alongside childhood friend Desmond Merriweather – the duo led the school to three-straight state championships.

In celebration of Hardaway’s time at Lester Middle School, Nike has cooked up a new colorway of the Air Max Penny 1, unofficially inspired by the team’s colors. The sneaker features a black nubuck upper with contrast piping. White foam runs from the sneaker’s midsoles to the quarter panels on the lateral sides, proudly displaying bright-yellow jewel Swoosh emblems. The team’s signature yellow hue also colors the “1 Cent” logos embroidered on the heels, the Swoosh embroidery on the tongues, and the pull tab’s piping.

The throwback basketball sneaker has a black foam midsole with sizeable Max Air units in the heels. Split white-and-black rubber outsoles tie everything together.

This new Nike Air Max Penny 1 colorway will be available on DTLR.com and at DTLR stores Tuesday, August 8th, in men’s sizes.

The Nike Air Max Penny 1 “Orlando” is Coming Back

2022-08-08T11:30:00-04:00

‘90s hoops heads have long awaited the return of the original “Orlando” Nike Air Max Penny 1. The Magic-themed colorway was initially launched in 1995 – one year after Penny Hardaway’s inaugural season in the Association – and last hit shelves in 2011.

Luckily, fans of the model won’t have to wait much longer, as it is set to return soon in all its OG glory.

In terms of materials, the sneaker utilizes black nubuck, which covers the majority of the upper. It is adorned with contrast stitching and Hardaway’s signature “1 Cent” logo at the heels.

The foam midsoles are done in a split black-and-white fashion, with the latter color creeping up onto the lateral side panel. A patterned jewel-Swoosh done in “Varsity Royal” is laid atop the white foam for added contrast. The black portion of the midsole is visible on the medial side of the shoe, as well as on the heels, where it envelops a visible Max Air unit.

Additional details include a ghillie lacing system, inverted Swoosh embroidery at the tongues, and striped heel and tongue tabs.

The Nike Air Max Penny 1 “Orlando” will be available at select DTLR stores only on August 11^th for a retail price of $170.

The Nike Air Max Penny 1 is Coming "Home"

2022-07-28T13:30:00-04:00

There’s no place like home – there’s no colorway like it either. The Nike Air Max Penny 1 has seen many retro releases since its initial launch in 1995, but never in its classic “Home” colorway. That’s about to change this August.

The model is gearing up to have a strong showing in 2022, with the recent release of Social Status’ Air Max Penny 1 “Recess” collaboration turning younger collectors onto the model, and a retro of the classic “Orlando” colorway coming down the pipeline. So, it’s only right that Nike should pull this version out of the vault too.

This “Home” take mimics the Orlando Magic’s home jerseys from the ‘90s. It features pristine white leather uppers as well as white foam midsoles that make their way up the lateral and medial side panels. Lateral-side jewel Swoosh overlays are done in “Varsity Royal,” which matches the tongue’s Swoosh embroidery, pull-tab accents, and sockliners.

You’ll find Penny’s signature “1-cent” logo embroidered at the heel, which sits just above the model’s bulbous, visible Max Air unit. The colorway is capped off with rubber outsole units done in white.

Head over to DTLR.com or your nearest DTLR location to grab this pair of ‘90s Nike Basketball history on August 1st. Retail is set at $170.